An accountant performs duties according to Generally Accepted Accounting Principles (GAAP). These principles have established standards for accounting that prevent ethical concerns if followed. The ethics of disclosure are important because under certain circumstances this information can be optional according to GAAP. What a business wishes to disclose and what an accountant thinks should be disclosed can lead to an ethical battle. Proper disclosures will avoid ethical dilemmas by being complete enough to maintain the public's trust at all times.