IFSMRC African international Journal of Research in Management eISSN: 2308-3034 pISSN: 2308-1341

Vol. 11 No. 09 (2023): Volume 11 Issue 09

Open Access 2023-09-01 Endnote/Zotero/Mendeley (RIS) BibTeX

BRAND PERSONA AND CONSUMER IDENTITY: EXPLORING THE CONNECTION

IFSMRC African international Journal of Research in Management Vol. 11 No. 09 (2023): Volume 11 Issue 09 01-05 .
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