ABSTRACT Technology has been playing an important role in human life. Technology itself created its world in the globe of human beings. Internet banking in India is emerging trend in the banking sectors. The research is an attempt to study about consumer perception on online banking. The study is conducted among customers who are using online banking in the area of Tirunelveli district, Tamilnadu. The study shows that still customers have a fear of hacking of accounts and thus do not go for internet banking.
ABSTRACT:This study has developed a scale to facilitate an empirical study to measure the service quality and customer satisfaction of banking services offered by different private sector banks operating in India. For this purpose, quantitative research method was used, which included the research design and distribution of a interview schedule and collection of primary data, on which statistical analysis has been performed.